Aligning the purpose of technology to business objectives.

Although Technology was built for a purpose, it does not mean that a particular technology is “purpose-built” for your business needs. For example, smartphones and tablets were built for a purpose, but they were not “purpose-built” for environments where rugged devices are required. Likewise, if a business unit needs to support operations within the confines of its physical walls, a mobile computer with integrated GPS or WWAN (wireless wide area network) technology may get the job done, but it was not “purpose-built” for that environment and will most likely not be the most cost-effective choice.